Project Overview
For the 2023 Chick-fil-A Peach Bowl, I was responsible for creating a cohesive visual identity across a wide range of platforms and deliverables. This included designing assets for social media banners, stadium cups, program covers, and event tickets, ensuring that the brand remained consistent and impactful throughout. The objective was to craft a unified look that would enhance recognition and engagement, helping to build a stronger connection with the audience and contribute to the overall success of the event.
For the 2023 Chick-fil-A Peach Bowl, I was responsible for creating a cohesive visual identity across a wide range of platforms and deliverables. This included designing assets for social media banners, stadium cups, program covers, and event tickets, ensuring that the brand remained consistent and impactful throughout. The objective was to craft a unified look that would enhance recognition and engagement, helping to build a stronger connection with the audience and contribute to the overall success of the event.